STEP CONFERENCE: LUKA ERIĆ
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In this episode of The Change Officer podcast recorded at the Step Conference in Dubai, host Ivan Zeljković sits down with Luka Erić, Co-Founder and CEO of Rhetora. Luka shares his experience as a sales rep, where he faced challenges while cold calling potential clients. He then founded Rhetora, a startup that uses AI to help salespeople master the art of cold calling and improve their sales pitches.
Luka explains how the sales industry is changing, with more companies working remotely and younger generations lacking the social and communication skills needed for cold calling. He shares how Rhetora offers AI-assisted scripts and assists with tedious tasks such as follow-up emails and database management.
The episode also covers Rhetora's pre-seed fundraising phase and the upcoming launch of their app. Overall, this conversation offers valuable insights into the changing world of sales and the role of AI in helping salespeople succeed.
Host: Ivan Zeljkovic
Enjoy! #TheChangeOfficer
Production company: Poddster
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